Matheus Knebel
Click above to download my CV
Work Experience
2021 - present
Sr. UX Designer at King.
- Working in Candy Crush Saga, one the biggest mobile titles in history on engagement and monetization metrics.
- Currently as a solo UX designer in the Expand area of the IAP&Economy where the mission is to expand the game’s economy with new products and systems. With User Research I influence business decisions, create experiments, full features specs and eventually game design concepts for the Production teams to implement in agile manner.
- Worked in the Social area designing systems for achievements and cosmetics.
2018 - 2021
UX Designer at King
Designing and testing new experiences for Candy Crush Saga.
- Experiments with motivational drivers.
- Worked on project where between 2019-20 we re-designed the information architecture, main interfaces and core loop of the game turning it more intuitive for the player and manageable for the business.
2016 - 2018
UI/UX Designer at Kreativitas Game Studio
A beginner studio working on it's first mobile athletics game. I lead the interaction and interface work and also projects the ingame user's data capture and research.
2013 - 2015
Teacher at Uniftec Faculdades
Was teacher at several disciplines about Graphic Computing, Animation, Character Design, Environment Design and others for Digital Games and Advertising technical courses.
2012 - 2014
Lead Artist at Learn4Fun Game Studio
Coordination and production of game UI and ingame graphic assets to educational and entertainment games.
2009 - 2011
Lead Artist at Just Play IT Game Studio
Coordination and production of 3D characters, environments and other visual arts to massive online browser games.
Tools
My philosophy is to do the best I can with what I have at hand.
You have a screwdriver great, otherwise a knife can also do!
Follow some of the tools I have experience with.
Prototyping: Figma, Sketch App, Adobe Xd, Axure and Game Maker also.
Illustration: Photoshop and Illustrator.
Animation: Figma, Photoshop and Flash (RIP).
3D modeling: ZBrush, 3ds Max and Blender.
Engine: Unity and Game Maker
